
RACK BRACKET SYSTEM
24" - Extended-yardage crosshairs measure 24", the tip-to-tip distance between an average mule deer's ears.
17" - The hash marks on each extended-yardage crosshair indicate the distance between an average whitetail's ears.
Judgement - Use the 24" and 17" measurements to gauge the buck's width. If the ears fit, you have an accurate estimation of range.

Aiming points from 100 to 250 yards in 50 yard increments with the most common magnum loadings for in-lines.

Aiming points from 100 to 600 yards in 100-yard increments, compatible with today's most popular deer-hunting bullet/load combinations.




Dramatically extend your effective range and judge a buck's trophy quality in record time with new Dead On Accurate™ (DOA) reticle technology featuring the Rack Bracket.
Whether you choose a rifle, shotgun, muzzleloader or crossbow to fill your tag, there is a Dead On Accurate™ (DOA) reticle for you. Its extended-yardage aiming points enable you to shoot with lethal precision out to 600 yards with a centerfire rifle (DOA 600), 250 yards with a muzzleloader (DOA 250), 200 yards with a shotgun (DOA 200) or 50 yards with a crossbow (DOA X-Bow).
The exclusive Rack Bracket feature in the DOA reticle series provides width reference lines that help you accurately gauge the size of whitetail or mule deer antlers at distances that make it difficult with standard optics.
For example on a DOA 600 reticle at 200 yd, if you buck’s ears or antlers fit between the 2 inner lines of the Rack Bracket he’s 17” wide. If the deer’s ears or rack reach the outer edge of the Rack Bracket he’s 24” wide. If you range your buck at longer distances you can use the rack brackets which are calibrated for 300yd through 600yd.
It all adds up to more accurate shooting, and fewer excuses, at the moment of truth.
For 2012, we're offering our new, recoil-proof, glass-etched DOA reticle on a broad range of scopes to handle virtually any hunting situation.
Features
Size him up and put him down with DOA. Dramatically extend your effective range and judge a buck’s trophy quality in record time with new Dead On Accurate™ (DOA) reticle technology featuring the Rack Bracket. Its extended-yardage aiming points enable you to shoot with lethal precision out to 600 yards with a centerfire rifle (DOA 600) or 250 yards with a muzzleloader (DOA 250). Rack Bracket reference lines help you accurately gauge the size of whitetail and mule deer antlers at distances that make it difficult with standard optics. It all adds up to drop-dead certainty, and fewer excuses, at the moment of truth. For 2009, we’re offering our new, recoil-proof, glass-etched DOA reticle on a broad range of riflescopes to handle virtually any hunting situation.